About CLICC
Building the AI layer for Google Ads.
CLICC takes the manual ad-ops grind off your team — so every minute spent on Google Ads is a minute that compounds.
Mission
Take the guesswork out of Google Ads. We replace spreadsheets and gut calls with intelligence that tells you what happened, why it matters, and what to do next.
Vision
No budget wasted on noise. No account run on instinct. Whether you manage one account or a hundred, you operate with the judgement of a senior strategist — because it's built into the platform.
Our story
We didn't set out to build software.
Every week ended the same way: exporting search terms, colour-coding spreadsheets, hunting the spend that shouldn't have happened. The work mattered. The method didn't.
So we built the layer we always wanted between us and Google Ads — one that classifies every click, flags every anomaly, and turns a day of review into a five-minute decision.
Our Core Values
The principles that guide everything we do.
Speed
We move fast and ship often. Time is your most valuable resource, and we respect that.
Trust
Your data is sacred. We protect it like our own and are transparent in everything we do.
Simplicity
Complex problems deserve simple solutions. We make the complicated feel effortless.
Customer First
Every feature, every update, every decision starts with one question: does this help our customers win?
The team
The people building CLICC.
Tyler Pelletier
Co - Founder
Dan Smith
Co - Founder
Ready to see CLICC in action?
Book a demo or start with the Growth plan today.